The Hook: Launching Meta’s official global marketplace presence from zero into a high-growth revenue channel [pdf_-6ggMR.pdf].

The Narrative: I spearheaded the end-to-end operational launch of Meta's official storefront on eBay under the Certified Refurbished Program, standing up our digital presence across six countries in under two years. I managed complex catalog and pricing workflows across global product lines, executing over 2,500 real-time price updates to align with our promotional calendar, and supply chain bottlenecks during critical product transitions. This storefront effectively optimized inventory liquidation and beat H2 2024 targets by 296% and closed FY2025 at 166% to goal.

Key Skills: Marketplace Strategy | Pricing Operations | DTC Expansion | Supply Chain Mitigation | Third-Party Marketplaces